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The Main Priority

Energizing Downtown Lansing

                    Main Street Difference

Utilizing the Main Street Four-Point Approach, Downtown Lansing grows to be highly self-reliant with representation and involvement from a broad cross-section of the community.  Downtown Lansing Inc does this by reaching out to Downtown stakeholders, increasing the lines of communication, and engaging the community in the Main Street program.

The roads into our city must be exciting and robust. The roads out of our city should spread our unique story, enhance perception by exceeding expectations, and thereby grow the reputation and continue the transformation of Downtown Lansing into a world-class Capital City.

”It is about not just committing to build habits of lifting up local efforts but being more conscious of the people and places that make up your community. It takes that kind of community to build a community” Cathleen Edgerly- Executive Director


                                              Downtown Lansing Main Street

Downtown Lansing became a designated Michigan Main Street community in February 2013 by the Michigan Economic Development Corporation. The National Trust Main Street Center’s Four-Point Approach is a proven comprehensive downtown revitalization strategy for traditional commercial districts.

We take a smart, common-sense approach to building a vibrant Lansing through historic preservation, community self-reliance, and local ownership. Our goal is to strengthen the social and economic health of our downtown and our community. Downtown Lansing Inc. is proud to have a nationally accredited Main Street program.

One of the benefits of being a Michigan Main Street is getting an effective framework and model to work with and make it our own. Main Street gives you the tools, teaches you how to use those tools, teaches you how to expand those into other tools and build from there. They teach you how to foster community investment, passion and pride from the community for years and years to come.


                                                        Four Point Plan

                        Transformation Strategies are implemented through comprehensive work in four broad areas, known as the Four Points:

ECONOMIC VITALITY focuses on capital, incentives, and other economic and financial tools to assist new and existing businesses, catalyze property development, and create a supportive environment for entrepreneurs and innovators that drive local economies. 
DESIGN supports a community’s transformation by enhancing the physical and visual assets that set the commercial district apart. 
PROMOTION positions the downtown or commercial district as the center of the community and hub of economic activity, while creating a positive image that showcases a community’s unique characteristics. 
ORGANIZATION involves creating a strong foundation for a sustainable revitalization effort, including cultivating partnerships, community involvement, and resources for the district.