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Middle Village Micro Market


Middle Village Micro Market is a business incubator program sponsored by Downtown Lansing Inc. and powered by Lake Trust Credit Union. Middle Village Micro Market is a yearlong program that supports 6-8 unique retailers as they receive business programming and marketing support while they grow their brand, build their customer base, and test the market.

Downtown Lansing Inc. hopes to lower barriers to entrepreneurship by focusing on women and minority-owned businesses as we build a downtown that represents all the citizens of Lansing. 






2022 Cohort Participants:

Capital City Sweets 

Lansing Michigan based sweet treats specializing in edible cookie dough.


CoCo Bella Fashion

We are here to EMPOWER and INSPIRE women through fashion


Nubian Jewelry

Allow Nubian Jewelry to inspire you to define your beauty!




Artisan jewelry & pottery boutique. 




The Gold Mine

From the minds and hearts that brought you The Artist’s Umbrella, The Gold Mine is an Artist Co-op


Sylvia’s Sudsery

Luxurious artisan soaps that make your bath time an experience for you.


2 Blondes & a Brush

Home Décor, gifts and hand-painted furniture


2021 Cohort Participants:

A Novel Concept

Women-owned bookstore. Carefully curated, always a little weird. Home of the #LansingReads book club.

222 S. Washington Sq.


Capital Hippie

Hand made tie dyes and other accessories! I do not make customs or hold items. 

112 S. Washington Sq.


Sweet Encounters Bakery

Sweet Encounter is a gourmet bakery & café specializing in scrumptious, made from scratch gluten free.

300 S. Washington Sq.


MI Alchemy

Until further notice, celebrate EVERYTHING!
Welcome to my wonderful world of all natural soap.


Join the 2023 Cohort

Be a part of the Middle Village Micro Market! Submit your application today.

“The Lake Trust team is committed to creating financial wellbeing for our members and the communities we serve,” said David Snodgrass, President and CEO, Lake Trust. “Middle Village creates an access point for entrepreneurs to effectively build and grow their business while offering the Lansing community an innovative way to shop local. Middle Village reflects Lake Trust’s belief that there is power in all of us – to create meaningful connection and financial empowerment when we work together.”